About Vodafone Australia
The mobile telecommunications industry in Australia has grown
rapidly. As at February 2002, there were more than 12 million
mobile customers in Australia. This represents a mobile penetration
rate of approximately 62 per cent.
Vodafone
was awarded the third Australian mobile telecommunications carrier
licence in December 1992. In September 1993 the company began
providing GSM mobile telecommunications services with network
coverage in Sydney, Melbourne and Canberra. By March 1994, the
mobile network was extended to the cities of Brisbane, Adelaide
and Perth.
Vodafone Australia operates a GSM digital mobile network that
covers 92 per cent of the Australian population. Vodafone's
Globalstar satellite service, launched in May 2000, offers 100
per cent geographic coverage of Australia with an integrated
GSM/satellite handset.
The company offers GPRS (General Packet Radio Services) on the
network to its customers and continues to upgrade its network
to allow the company to deliver mobile Internet services at
data transmission speeds which are significantly faster than
the existing GSM networks can deliver.
In March 2001, the company bid $253.5 million to secure a national
licence of 2 GHz spectrum for the delivery of third generation
(3G) mobile telephony services.
Vodafone Australia has more than 2 million customers, which
is approximately an 18 per cent share of the Australian mobile
market. |